Cristiano Ronaldo Is Hotter Than Ever in New Underwear Ads

Cristiano Ronaldo shows off his incredible physique while going shirtless for his new CR7 by Cristiano Ronaldo Underwear Spring/Summer 2015 collection campaign.

The 29-year-old soccer star was shot by fashion photographer Rankin for the campaign.

Watch The Video: Behind The Scenes of CR7 2015 Underwear campaign SS15

“I love vibrant colours and underwear is a great way to experiment with different looks,” Cristiano said about the campaign.

The bright pink and red in the new collection and the bold patterns gives it a distinctive look for Spring/Summer- I like to make sure that the collection stands out! I’m really proud of it.”

Cristiano Ronaldo launches it’s New CR7 Underwear collection

Cristiano Ronaldo launches his new Rankin X in his Underwear line. The collection is all new for his 2014 Underwear campaign.

Ronaldo on Facebook: ”I am very proud to finally launch my new Rankin X Ronaldo forCR7 Underwear campaign!”

The second collection launches today- hope you love it as much as I do!

CR7 Underwear Collection is Available on

Pictures: CR7 Underwear Collection Launch in Madrid (Oct 31, 2013)

Anything David Beckham can do, Cristiano Ronaldo can do better – and bigger – it seems if the launch of his new CR7 underwear range is anything to go by.

The Portuguese footballer launched his new line of pants in typically understated fashion with a 19 metre tall image of himself modelling one of the designs.

The CR7 Underwear Collection is the outcome of the collaboration of JBS and Richard Chai, who came out with unique CR7 undewrwear designs.

This is Cristiano’s first underwear range and comes hot on the heels of David Beckham’s line for H&M.

 And just like Becks, Cristiano is no stranger to getting his kit off and posing in his undercrackers.Both have been the face – and body – of Armani underwear in past advertising campaigns for the designer fashion brand.The CR7 range hits stores and today.

Here are All The Pictures from the Launch Event:

Fortsätt läsa Pictures: CR7 Underwear Collection Launch in Madrid (Oct 31, 2013)