Anything David Beckham can do, Cristiano Ronaldo can do better – and bigger – it seems if the launch of his new CR7 underwear range is anything to go by.
The Portuguese footballer launched his new line of pants in typically understated fashion with a 19 metre tall image of himself modelling one of the designs.
The CR7 Underwear Collection is the outcome of the collaboration of JBS and Richard Chai, who came out with unique CR7 undewrwear designs.
This is Cristiano’s first underwear range and comes hot on the heels of David Beckham’s line for H&M.
Here are All The Pictures from the Launch Event: